Blog: technology

The single most infuriating thing about Facebook the fact that the reach of the Facebook Page for one's business or interest is shrinking so that Facebook can make more money.

Over the past several months, Facebook has been reducing the organic reach of Pages. A recent study found that companies' posts dropped from reaching 12% of their followers in October to just 6% by February.

At some point, Facebook will just stop the charade and make having a Facebook page a paid perk. I'm not sure what the algorithm is that determines who gets to see your page's updates, though I wouldn't be surprised if it's entirely random. I'm not sure what the point of having a Facebook page is anymore. I've never had a whole lot of success with mine, but it wasn't bad. Now, not knowing who will see it, I might as well just forget it. I don't have money for advertising, and this shady move by Facebook isn't convincing me that I should pay for it.

Besides that, what if I'm a consumer who wants to get updates from a particular business or interest? I don't get to see…